About hiring and briefing content writers

Most weak drafts trace back to a weak brief. A clear brief tells a writer who the article is for, what answer it must give, which sources are allowed and how the draft will be judged, so the first version needs fewer rewrites.

These guides cover the practical side of working with writers. Start with how to brief a content writer, which includes a seven-part framework, a copy-paste template and a ten-point review checklist. Then read content writer vs AI to decide who should draft your posts. More guides on outlines, editing and onboarding are coming.

To hire writing help, see our content writers.